Hydro Flask Sustainable Packaging Redesign
A complete overhaul of the Hydro Flask packaging system to prioritize recyclability and sustainability.
Feb 25, 2022
CLIENT
Hydro Flask
CLIENT
Hydro Flask
CLIENT
Hydro Flask
Role
Design Manager
Role
Design Manager
Role
Design Manager
Service
Packaging Design
Service
Packaging Design
Service
Packaging Design
Work Details
Work Details
Work Details
Our redesigned packaging (the tags and nifty product wraps on the actual product), made its debut in Spring 2022. This new iteration is certified by the Forest Stewardship Council, includes 80-100 percent recycled content, and uses paper packaging from well-managed forests. It eliminated foil stamps, varnishes and finishes that present recycling challenges. It is fully recyclable, and still contains all the information we want to communicate.
By the close of 2022 all Hydro Flask primary packaging was Forest Stewardship Council certified and carried the How2Recycle label. These partners help provide independent assessment and assurance while working toward our collective goals to protect forests and improve recycling streams. The How2Recycle label takes the guesswork out of how to recycle and dispose of our packaging in the United States and Canada.
Partnering with the Forest Stewardship Council and How2Recycle has enabled us to reach these packaging milestones and be close to our 100 percent recycled or recyclable goal.
Our redesigned packaging (the tags and nifty product wraps on the actual product), made its debut in Spring 2022. This new iteration is certified by the Forest Stewardship Council, includes 80-100 percent recycled content, and uses paper packaging from well-managed forests. It eliminated foil stamps, varnishes and finishes that present recycling challenges. It is fully recyclable, and still contains all the information we want to communicate.
By the close of 2022 all Hydro Flask primary packaging was Forest Stewardship Council certified and carried the How2Recycle label. These partners help provide independent assessment and assurance while working toward our collective goals to protect forests and improve recycling streams. The How2Recycle label takes the guesswork out of how to recycle and dispose of our packaging in the United States and Canada.
Partnering with the Forest Stewardship Council and How2Recycle has enabled us to reach these packaging milestones and be close to our 100 percent recycled or recyclable goal.
Our redesigned packaging (the tags and nifty product wraps on the actual product), made its debut in Spring 2022. This new iteration is certified by the Forest Stewardship Council, includes 80-100 percent recycled content, and uses paper packaging from well-managed forests. It eliminated foil stamps, varnishes and finishes that present recycling challenges. It is fully recyclable, and still contains all the information we want to communicate.
By the close of 2022 all Hydro Flask primary packaging was Forest Stewardship Council certified and carried the How2Recycle label. These partners help provide independent assessment and assurance while working toward our collective goals to protect forests and improve recycling streams. The How2Recycle label takes the guesswork out of how to recycle and dispose of our packaging in the United States and Canada.
Partnering with the Forest Stewardship Council and How2Recycle has enabled us to reach these packaging milestones and be close to our 100 percent recycled or recyclable goal.
