Metolius Tea Instructional Video Production
I acted as the production manager, script writer, graphics designer, and point person for this instructional video series geared towards the baristas at Metolius Tea's wholesale accounts.
Sep 20, 2024
CLIENT
Metolius Tea
CLIENT
Metolius Tea
CLIENT
Metolius Tea
Role
Creative Director
Role
Creative Director
Role
Creative Director
Service
Video Production
Service
Video Production
Service
Video Production
Work Details
Work Details
Work Details
In an effort to bridge the gap between the company and the baristas using their product, we decided to produce an instructional video series detailing the best practices for our most popular products.
I initiated this project by interviewing and quoting multiple production companies until I found the one that could bring our vision to life (Wahoo Films). From there, I wrote the scripts for each video, booked the talent and location. We shot all the videos after hours at a local coffee shop, including recording the voice over. Once the videos were compiled, I created and provided all of the imagery and on-screen graphics that appeared in the final cut. This series would go on to be the foundation of our Barista Resources page on our wholesale website that also included FAQs and drink special ideas.
In an effort to bridge the gap between the company and the baristas using their product, we decided to produce an instructional video series detailing the best practices for our most popular products.
I initiated this project by interviewing and quoting multiple production companies until I found the one that could bring our vision to life (Wahoo Films). From there, I wrote the scripts for each video, booked the talent and location. We shot all the videos after hours at a local coffee shop, including recording the voice over. Once the videos were compiled, I created and provided all of the imagery and on-screen graphics that appeared in the final cut. This series would go on to be the foundation of our Barista Resources page on our wholesale website that also included FAQs and drink special ideas.
In an effort to bridge the gap between the company and the baristas using their product, we decided to produce an instructional video series detailing the best practices for our most popular products.
I initiated this project by interviewing and quoting multiple production companies until I found the one that could bring our vision to life (Wahoo Films). From there, I wrote the scripts for each video, booked the talent and location. We shot all the videos after hours at a local coffee shop, including recording the voice over. Once the videos were compiled, I created and provided all of the imagery and on-screen graphics that appeared in the final cut. This series would go on to be the foundation of our Barista Resources page on our wholesale website that also included FAQs and drink special ideas.
